Stretch film standards may look the same at first glance, but regional standards and market expectations vary widely.
Whether you’re importing stretch wrap from Vietnam, exporting to the EU, or selling in the US market, understanding the differences is crucial for performance, compliance, and customer satisfaction.
I.Stretch Film in the US: Strong, Efficient, Machine-Optimized
Key Features of Stretch film Standards:
High pre-stretch ratios (up to 250-300%)
Preference for machine-grade films due to automation
Gauge-based thickness (e.g., 80 gauge = ~20 microns)
High puncture resistance, suitable for mixed, heavy pallets
Why It Matters:
Buyers in the US prioritize strength and cost-efficiency. They often expect rolls to perform at maximum stretch without tearing. Core requirements: durability, consistency, and compatibility with high-speed wrapping machines.
What You Should Offer:
Machine wrap film (e.g., 18″ x 1500ft, 80G), strong cling, consistent thickness. Also consider offering free trials or testing certifications (ASTM standards).
II.Stretch Film in the EU: Sustainability and Precision
Key Features of Stretch film Standards:
Strict environmental regulations (REACH, RoHS)
Demand for thinner but stronger films (nano stretch, downgauged film)
Greater interest in manual film for retail and smaller operations
Increasing requirements for recyclability or eco-friendly packaging
Why It Matters:
Buyers in Europe often look beyond performance they care about eco credentials, sourcing transparency, and film reduction programs. Precision and consistency are key.
What You Should Offer:
Lightweight but durable stretch films (12-17 microns), with strong elongation. Highlight production quality, downgauging capability, and environmental compliance (even if not PCR/compostable).
III.Stretch Film in Asia: Price-Driven but Diversifying
Key Features of Stretch film Standards:
Price sensitivity is higher in many Asian markets
Mix of machine and hand applications depending on sector
Growing awareness of packaging waste
Product specs vary more widely
Why It Matters:
Asian markets are rapidly evolving. While price still drives many decisions, more companies now seek reliable supply and mid-range performance to match rising e-commerce and retail logistics needs.
What You Should Offer:
Flexible product range both hand and machine wrap, various thicknesses from 12µ to 23μ. Good value for price, with consistent QC and stable supply.
At HM, we strictly control the input and output quality to ensure that all customer requirements are meet.
Here are some types of testing machines for testing the quality of stretch film:
Auto Tensile Tester
Falling Dart Impact Tester
For more detailed information about Stretch film as well as HM products, please contact us:
Phone/Whatsapp/Wechat/ Viber: (+84) 903278786
Email: info@hmexport.com.vn
